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My Research 

I'm researching how might we enhance the opportunities for small business owners to engage with emerging and disruptive technology to amplify business success and work-life balance in a New Zealand cultural context? 


To help understand this, some of the areas I am exploring in the female small business community  in New Zealand are  

  • the current state of work-life balance 

  • hopes, dreams, goals and motivations 

  • approach to technology and digital tools and strategies etc. 

  • key challenges and frustrations 

  • enablers and barriers for adopting a more digital approach

If you'd like to contribute to this research

Here's a link to a survey. It should take around 15 minutes to complete. 

If you're interested in hearing about the outputs of this research, then please leave your email here and I'll be in touch. 

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